1. Who is Chris De Wolfe and what does he say is the future for social networking? What impact will portable hardware have on this area of technology?
Chris DeWolfe (born 1966) is one of the creators of MySpace (along with Tom Anderson). He is the current CEO of MySpace. He beleives that the industry is becoming closer and people are becoming more likely to form relationships. The network is continuing to grow and more and more friendships will be formed along with more and more networks being created. He also beleives that because more than ever more people are logging onto social networking sites it is affecting other industries.
2. Who is Chad Hurley and what does he say is his company's goal? Is he a positive or negative technological determinist?
Chad Meredith Hurley (born 1977) is co-founder and Chief Executive Officer of the popular San Bruno, California-based video sharing website YouTube, one of the biggest providers of videos on the Internet. In October 2006 he sold YouTube for $1.65 billion to Google. He aims to provide a simple way in which people can share and is most certainly a postive technological determinist because he is happy with his company and is always looking to improve it for the benefit of its fans and members.
3. What does Maurice Levy say is the challenge for advertisers and what is 'liquid media' compared to 'linear media'?
He compares digital and analogue media and claims that digital media has a much wider range of possiblities. He defines the old way of advertising with no interactivity as 'linear media'. the new age of advertising which he describes as 'seamless' which involves interacting, changing settings, chaning and skipping parts of playlists and various other options.
4. What parallels does Norvig draw between Edison inventing electricity and the development of online technology in terms of searching for information?
He compares Edisons invention of electricity as a similar start to the development of online technology, metaphorically speaking they both opened the 'flood-gates' to a new range of ideas and possibilities.
5. What are the issues for the developing world? How is this evidence of a 'digital divide'? (socio-economic divide due to access to technology)
The economic divide between 1st world and 3rd world countries means that poorer countries are less technogical advanced as the richer countries. Whilst technology continues to move forward in the developed world the threat that developed countries will fall further behing is a very real possibilty.
The developing world will not have technological assess that the developed world has got.
Chris DeWolfe (born 1966) is one of the creators of MySpace (along with Tom Anderson). He is the current CEO of MySpace. He beleives that the industry is becoming closer and people are becoming more likely to form relationships. The network is continuing to grow and more and more friendships will be formed along with more and more networks being created. He also beleives that because more than ever more people are logging onto social networking sites it is affecting other industries.
2. Who is Chad Hurley and what does he say is his company's goal? Is he a positive or negative technological determinist?
Chad Meredith Hurley (born 1977) is co-founder and Chief Executive Officer of the popular San Bruno, California-based video sharing website YouTube, one of the biggest providers of videos on the Internet. In October 2006 he sold YouTube for $1.65 billion to Google. He aims to provide a simple way in which people can share and is most certainly a postive technological determinist because he is happy with his company and is always looking to improve it for the benefit of its fans and members.
3. What does Maurice Levy say is the challenge for advertisers and what is 'liquid media' compared to 'linear media'?
He compares digital and analogue media and claims that digital media has a much wider range of possiblities. He defines the old way of advertising with no interactivity as 'linear media'. the new age of advertising which he describes as 'seamless' which involves interacting, changing settings, chaning and skipping parts of playlists and various other options.
4. What parallels does Norvig draw between Edison inventing electricity and the development of online technology in terms of searching for information?
He compares Edisons invention of electricity as a similar start to the development of online technology, metaphorically speaking they both opened the 'flood-gates' to a new range of ideas and possibilities.
5. What are the issues for the developing world? How is this evidence of a 'digital divide'? (socio-economic divide due to access to technology)
The economic divide between 1st world and 3rd world countries means that poorer countries are less technogical advanced as the richer countries. Whilst technology continues to move forward in the developed world the threat that developed countries will fall further behing is a very real possibilty.
The developing world will not have technological assess that the developed world has got.
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